
Supporting IMRO with verified live music reporting
When IMRO needed a way to distribute live performance royalties, conventional research methods weren’t delivering the accuracy they required.

Supporting IMRO with verified live music reporting
When IMRO needed a way to distribute live performance royalties, conventional research methods weren’t delivering the accuracy they required.

Supporting IMRO with verified live music reporting
When IMRO needed a way to distribute live performance royalties, conventional research methods weren’t delivering the accuracy they required.

The challenge
IMRO’s challenge was simple but critical: track what songs were being performed live, across a wide range of venues, to ensure royalties could be distributed fairly to the correct songwriters.
Existing approaches weren’t delivering the consistent, verifiable information they required.
Our solution
Prospect VCI designed a bespoke live music monitoring process from the ground up.
We built a national field team, developed simple, repeatable reporting systems, and focused entirely on direct observation—no interviews, no assumptions.
Every venue visit results in clear, time-stamped, location-verified records. This allows IMRO to distribute royalties based on a robust, evidence-based database, year after year.

Our solution
Prospect VCI designed a bespoke live music monitoring process from the ground up.
We built a national field team, developed simple, repeatable reporting systems, and focused entirely on direct observation—no interviews, no assumptions.
Every venue visit results in clear, time-stamped, location-verified records. This allows IMRO to distribute royalties based on a robust, evidence-based database, year after year.

Our solution
Prospect VCI designed a bespoke live music monitoring process from the ground up.
We built a national field team, developed simple, repeatable reporting systems, and focused entirely on direct observation—no interviews, no assumptions.
Every venue visit results in clear, time-stamped, location-verified records. This allows IMRO to distribute royalties based on a robust, evidence-based database, year after year.

The outcome
We’ve been supporting IMRO for over two decades—and continue to provide the data they need to maintain fairness, build trust with their members, and confidently stand behind their royalty processes.
Quiet, consistent, and trusted in the background—just as it should be.

The outcome
We’ve been supporting IMRO for over two decades—and continue to provide the data they need to maintain fairness, build trust with their members, and confidently stand behind their royalty processes.
Quiet, consistent, and trusted in the background—just as it should be.

The outcome
We’ve been supporting IMRO for over two decades—and continue to provide the data they need to maintain fairness, build trust with their members, and confidently stand behind their royalty processes.
Quiet, consistent, and trusted in the background—just as it should be.


Ready to talk?
If you need clearer visibility on what’s happening in the field, let’s have a conversation. We’ll listen to what you need and explain how we can help—simply, professionally, and without any fuss.
PO box 13135, Rathmines,
Dublin 6, Ireland
info@prospect-vci.com

Ready to talk?
If you need clearer visibility on what’s happening in the field, let’s have a conversation. We’ll listen to what you need and explain how we can help—simply, professionally, and without any fuss.
PO box 13135, Rathmines,
Dublin 6, Ireland
info@prospect-vci.com

Ready to talk?
If you need clearer visibility on what’s happening in the field, let’s have a conversation. We’ll listen to what you need and explain how we can help—simply, professionally, and without any fuss.
PO box 13135, Rathmines,
Dublin 6, Ireland
info@prospect-vci.com